Job Overview
Join Chartwells Higher Education as we embark on a transformative journey to elevate the on-campus dining experience across over 300 prestigious colleges and universities nationwide. As the Divisional Vice President of Marketing, you will play a vital role in leading our marketing strategy and overseeing a dedicated team. This remote position, ideally situated within the Northeast region (NY, NJ, or CT), offers competitive compensation and significant growth potential.
Key Responsibilities
- Formulate and implement a comprehensive marketing strategy in collaboration with operations and the division marketing teams to ensure alignment with business objectives.
- Design multi-channel marketing approaches across digital, social media, and traditional platforms, establishing clear metrics for success and reporting frameworks.
- Collaborate closely with the Vice President of Communications to enhance our communication efforts.
- Cultivate and maintain strong relationships with internal stakeholders (culinary teams, dietitians, operations) and external partners.
- Initiate and manage marketing campaigns that bolster our company culture and enhance brand visibility.
- Spearhead go-to-market strategies for innovative programs aimed at increasing student engagement and driving revenue.
- Report on marketing achievements and strategic initiatives through regular client updates (monthly, quarterly, and annually).
- Stay abreast of market trends and consumer insights to inform impactful marketing strategies.
- Establish and oversee objectives and KPIs for the marketing team, fostering an environment of continuous improvement.
- Lead and inspire the marketing team, nurturing their creativity and accountability.
Required Skills
- Proven experience in marketing management, ideally with a focus on engagement and sales program design.
- Strong strategic thinking capabilities paired with excellent organizational and budget management skills.
- Familiarity with the food, restaurant, or fast-casual marketing landscape is advantageous.
- Exceptional project management skills and the ability to multitask effectively.
- Outstanding oral and written communication skills complemented by technical proficiency.
- In-depth knowledge of social media and digital engagement strategies.
- Self-motivated with robust leadership and planning skills.
- Willingness to travel as required.
Qualifications
- Bachelor's degree or equivalent experience in marketing, advertising, or a related discipline.
- A minimum of 7 years of experience in marketing management with a successful track record.
Career Growth Opportunities
At Chartwells, we are committed to your professional development. This role offers substantial opportunities for career advancement within a dynamic and innovative environment that values creativity and accountability.
Company Culture and Values
We pride ourselves on fostering an inclusive workplace where diverse perspectives are valued. Our team is composed of driven, humble, and ambitious individuals dedicated to making a positive impact in the higher education sector.
Compensation And Benefits
- Salary: $140,000
- Additional Compensation: Bonus Eligible
- Comprehensive benefits package including:
- Medical, Dental, and Vision Insurance
- Life Insurance and Disability Coverage
- Retirement Plans
- Paid Time Off and Holiday Leave
- Wellness Programs and Discounted Marketplace Perks
- Flexible Spending Accounts (FSAs)
- Employee Assistance and Commuter Benefits
- Pet Insurance and Identity Theft Protection
This is a remote role with a preference for candidates based in the Northeast region. We encourage you to apply if you are ready to be part of a pioneering company that values your contributions and supports your professional journey.
Employment Type: Full-Time
